The soundtrack to Marble Zone from 1991's Sonic the Hedgehog was remixed by singer-songwriter Labrinth as part of a new partnership with Spotify and The Game Awards ahead of tonight's ceremony.

Why it matters: The music streaming service is using Geoff Keighley's annual award show to expand its footprint in the gaming industry with three exclusive tracks tied to major video game franchises.

  • Spotify says the partnership highlights the artists and composers who shape the gaming experience.
  • It is also sponsoring the 'Best Score and Music' category at the show.

What they're saying: Labrinth says Sonic shaped his early gaming life and calls the project an ideal fit.

  • "I hope fellow Sonic fans check it out, along with the amazing music created by Bilmuri and Evanescence with GUNSHIP," the artist said.
  • "Video game music is the heartbeat of our industry, and partnering with Spotify lets us celebrate it on the world’s biggest audio stage," said The Game Awards host Geoff Keighley.
Spotify and The Game Awards Debut Gaming-Inspired Spotify Singles From Labrinth, Evanescence x GUNSHIP, and Bilmuri — Spotify
Having the right song soundtrack your moves can make all the difference when gaming. That’s why we’ve teamed up with The Game Awards, airing live tonight, to put a spotlight on the composers and songs that define the gaming experience. The Game Awards is a nod to the best developers, players, and cultural figures in…

The bottom line: It's expected that Keighley will highlight this collaboration with Spotify during tonight's show.

  • Though, some fans are hoping it's not the only Sonic-related news at The Game Awards, with online speculation musing the idea of an imminent announcement of a Frontiers sequel.